HAVE ANY QUESTION ? TEL:- +1.306.241.6200
HAVE ANY QUESTION ? TEL:- +1.306.241.6200
Digital marketing can be broadly broken into 7 main categories including: Search Engine Optimization, Pay-per-Click, Social Media Marketing, Content Marketing, Email Marketing, Mobile Marketing, Marketing Analytics.
Digital marketing is the marketing and advertising of a business, person, product, or service using online channels, electronic devices, and digital technologies. A few examples of digital marketing include social media, email, pay-per-click (PPC), search engine optimization (SEO), and more.
Today, digital marketing often focuses on reaching a customer with increasingly conversion-oriented messages across multiple channels as they move down the sales funnel. Ideally, marketing teams will be able to track the role each of these messages and/or channels played in reaching their ultimate goal.
By employing digital marketing initiatives, your organization can create a more cohesive, customer-centric customer journey that meets your target audience where they are. It also opens up the door to ongoing engagement even after a purchase, which can help marketing teams more effectively foster brand loyalty and improve customer retention.
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